Heinrich Homegrown

THE ASK: Create a short video series that gives us a peak into the ways Heinrich employees stay sane while WFH. THE SOLUTION: Employees were selected from each department in the agency. Everyone was given a list of prompts to choose from, and they were asked to record themselves using their own phones (so the amateur vibe is actually intentional). MY ROLE: I worked with Heinrich's Director and Producer, Tara Lemasters, on the brief and shot list. Once Tara selected the best shots provided by the employee, I edited clips and audio and created the videos. I exported each video for different platforms and needs. I produced five of these videos over a four month period while maintaining my regular graphic design work on the Kroger team.